We love to see firsts happen in sports, and we like them even more if they take place in the digital realm of sports marketing.

NBA players will be putting their social media trophies next to the Larry O’Brien as the league will host the first ever Social Media Awards later this month. We’ll definitely be watching.

Fans can vote for their favorite moments in several different award categories, including the Snap Shot Award pictured below. We have to give it up to our hometown hero Kevin Love for this one!

The NBA has been known to be the leader for years in social media. Will the other leagues follow suite?